CHIP
Year of production
2022 - 2023 at Idealogy agency
Creation
Reflection with the client / Visual identity / Logo and graphic charter guidelines / Content and templates for social media / Locker design / Illustrations / Poster / Icons
Programs used
Illustrator, Indesign, Photoshop, After Effects
Project overview
CHIP is an entrepreneurial project that aims to reduce the environmental impact of deliveries and promote local commerce by providing the population with connected lockers. CHIP’s visual identity reflects the ambitions of the project through its bright colors and dynamic shapes. The creation of a graphic charter made it possible to lay the foundations of communication and produce numerous supports such as the locker appearance design, posters, posts and animated stories for social media.
